Niklas Fransson

• Company Overview: Global leader in Respiratory care, with a full portfolio of devices for patient with hypercapnia. Developing and manufacturing and distribution of devices globally
• Lead a team of two marketing managers with responsibility of global marketing activities, such as launch plans, webpages, social media, congresses and campaigns
• Created marketing plans for existing and new products
• With a very short runway, led the commercial team to five thriving product launches that rewrote the playbook on how the company is to successfully launch solutions in the future
• Global revenue grow by 84% in 4 years
• Launched a new Identity / Logo for the company including new templates and colors and launched a completely new website
• Collaborated with cross-functional teams to develop integrated campaigns across digital and traditional channels.

• Managed complete product life cycle of ResMed products in Norway
• Contributed to defining strategies within EMEA product management teams
• Part of the leadership team in Norway, developed sales and marketing strategies and follow up sales
• Launched telemonitoring solution in Norwegian hospital market
• Successfully introduced leading travel CPAP to market

• Lead the respiratory care team in the Nordic with compelling sales strategies and KOL support
• Contributed to the upstream team for product initiatives in EMEA
• Served as senior resource for ventilation treatment in Nordic region
• Elevated region's market position through successful introduction of advanced ventilation solutions
• Managed cross-functional teams across departments, including engineering, marketing, and sales.

• Headed up the ventilation business in Europe which was 80% of global ventilation business
• Led the European product management team and had a strong voice for NPI's and defined strategies
• Highly involved in the development of two home care ventilators who become market leader and performed controlled product launch and prepared the launches in EMEA
• Coaching and developed local PM's who later become local and global leaders
• Doubled the sales within three years

• Managed sales of respiratory care products within Norway
• Elevated to Nordic product manager in 2005 to establish local ventilation teams
• Achieved significant sales growth as Nordic product manager

Company Overview:

Arpi was an upcoming temporary agency who was starting a daughter company focusing on healthcare and needing a driven person with healthcare experience

• Established company from ground up
• Assessed and conducted interviews for suitable candidates
• Generated revenue of 1 million NOK within the initial 15 months